ICE

A digital campaign designed to shift market perception and educate on how ICE has shaped global energy markets.

Design Approach

This brand campaign speaks to the breadth of ICE's offering and critical impact they have on the energy market. The image style and approach is focused on forms of energy — electric, gravitational, thermal and magnetic. The curated visuals are dynamic and full of movement. This look and feel is translated into digital ads, social campaigns, web, email, and video.

Role: Visual Designer
Tools: InDesign, Illustrator, Photoshop
Timeline: 4 Weeks (February 2019)

Mood Board

Digital Ads

Website

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